Nelson Cricket enters new sponsorship agreement with NBS

Posted on 30 November 2022

NBS and Nelson Cricket have announced a new 2-year sponsorship agreement that will see the financial services provider, become the new naming rights sponsor of the women’s Nelson Nyxons team, as well as a contributor to some of the organisation’s key programmes. The agreement covers the 2022/23 and 2023/24 seasons.

The women’s game is growing in the Nelson-Tasman region with the launch of several new programmes focussing on girl’s and women’s cricket. ‘Yeah! Girls’ is a national programme targeting school aged female cricketers and Nelson Cricket has set up 11 hubs in schools across the region as part of this programme. The organisation also offers a new women’s 6’s competition played on Monday evenings at the Saxton complex.

Coach of the NBS Nelson Nyxons, Brady Barnett is very excited about this year’s season.

The NBS Nyxons team is very strong this year, and we believe we have a good chance to win the Mike Shrimpton Shield. Our Nyxons women will also serve to inspire our younger players and act as great role models.”

NBS Community Engagement Manager, Nic Foster is pleased with the investment in Nelson Cricket saying: “Nelson Cricket has shown great resilience over the last two years with COVID and other challenges. They have a great plan in place and have secured excellent coaches. To invest locally in an iconic sport like cricket is wonderful alignment for NBS. We look forward to seeing what the NBS Nelson Nyxons can do this season”

Brady adds: “Our hard work has been supported by this investment from NBS and will enable us to really grow the women’s game. If we can develop and promote players to the Central Districts team and hopefully the White Ferns, then we know we are doing a good job.”

NBS’ sponsorship programme sees the organisation invest a percentage of its profits back into the communities in which it operates each year. Last year, NBS invested a record $1 million back into the community, making an impact in the areas of sport, education, health and wellbeing, arts and culture and the environment.

Photo: Sara Hollyman, TSM

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